Politician Al Gore has lent both his voice and his political influence in the fight against global warming. His work and creative energy have earned him numerous forms of public recognition, most notably the 2007 Nobel Peace Prize.
Ed Begley, Jr. is a Hollywood actor, who inspires, entertains, and motivates a new generation of environmental activists, fans, and consumers with his all-encompassing green lifestyle. Whether he is promoting his own line of green products, lending his voice to further environmental awareness and action, or walking the walk of the life he touts in his own solar-powered home, the star of Living with Ed is constantly on the lookout for ways to live more green - and get others onboard in the process.
David Suzuki is a prominent environmental activist. Throughout his adult life, he has been the creative force behind numerous television shows on science and the environment. He has used his voice to advocate for the environment and to take to task political leaders whose action and inaction have been part of the problem behind the global warming crisis.
Rachel Carson was a marine writer, biologist, and ecologist whose work inspired millions to take seriously the danger that human activity poses to the environment. She both revealed the wonders of the natural world and exposed the sinister threat to that world posed by DDT and other pesticides.
At a time when much of the United States was still racially segregated, Jackie Robinson smashed the color barrier to become the first African-American player in Major League Baseball. Born in 1919 to a family of sharecroppers, Robinson excelled in sports throughout his school years. After serving briefly in the army during WWII, he briefly played ball in the Negro Leagues. At about the same time, a handful of all-white Major League teams paid lip service to trying out black players. But it was when Robinson played his first game for the Brooklyn Dodgers in 1947 that he became a part of what would be called "The Noble Experiment." Outspoken in the past when it came to racial injustice, Robinson endured racist jeers from fans and players, and even death threats, with dignity and composure. His historic feat of crossing baseball's "color line" became a symbol in the American civil rights movement in the decades that followed.
The movie is just starting, but what happened before that to get that movie in the theater? The Economics of Making a Movie takes an interesting look at the production process and financing of a big-budget film. Various links in the economic chain include finding someone to finance the film, casting and salaries, scouting locations, set design, contracting for laborers and technicians on the set, advertising costs, film distribution deals, and box office sales.
The video game is fresh out of the packaging, but what happened before that to get that game into your hands? The Economics of a Video Game takes a fascinating look at the production process and financing of a video game. Various links in the economic chain include development of a prototype, pitching the game to a publisher for funding, development of the software by designers and programmers, testing, advertising, trade shows demonstrations, packaging, and distribution.
What happens to your old phone or computer when you need an upgrade? What rights does the worker who built your phone have? This thought-provoking title helps readers discover the answers to these questions and many more. Find out about the links between supply, demand, and labor conditions, and the resources that are needed to build just one computer.
The concert is just starting, but what happened before that to get that concert on the stage? The Economics of a Rock Concert takes a fascinating look at the production process and financing of a stadium concert. Various links in the economic chain include ticket sales, management fees, advertising costs, and contracting for laborers to set up the stage, sound, and security.
In this interesting title, readers learn about the process of manufacturing toys and the materials that are used. Environmental issues and working conditions are revealed, shedding new light on where todays childrens favorite toys come from. Readers will also learn about new efforts companies are making to provide their workers with fair wages and safe working conditions around the world.
The Hands on Science series provides students with background on key concepts in Science. Each title includes engaging hands on exercises that bring the concepts to life for kids. Real World Science: Plants, provide information on the basic needs of plants, parts of plants that help them grow and thrive, and how plants reproduce.
Whether you like speeding down snowy slopes or doing jumps and other tricks, snowboarding may be the sport for you. Look inside to find out more about this fast-growing sport and how it can help you stay healthy for life.
You may have traveled thousands of miles in your family's car. Did you know that some parts of that car might have traveled halfway around the world before the car ended up in your family's garage? Look inside to find out more about how cars are manufactured by companies in many different countries.
Did you know that a jet engine can be made of as many as 25,000 different parts and that those parts come from suppliers around the world? Read this book to find out more about airplanes, how they are manufactured, and how they help make our 21st century global economy possible.
The Hands on Science series provides students with background on key concepts in Science. Each title includes engaging hands on exercises that bring the concepts to life for kids. Real World Science: Ecosystems, examine and define what are ecosystems, how living things get energy in an ecosystem, competing and surviving in an ecosystem, and extinction and its causes.
The Hands on Science series provides students with background on key concepts in Science. Each title includes engaging hands on exercises that bring the concepts to life for kids. Real World Science: Soil, provides students with information on the importance of soil, how soil forms, properties of soil, soil loss, and conserving soil.
Whether you skateboard for transportation or like to hit the ramps at the local skateboard park, skateboarding is fun and can help you keep fit. Read this book to find out more about skateboarding and how it can help you stay healthy for life.
You don't need a lot of expensive equipment to start running. With a good pair of shoes and a desire to challenge yourself physically, you can start running for fun and fitness. Look inside to learn more about how to start running and stay healthy for life.
From sports to movies, video games to the news, violence is everywhere in pop culture. Asking Questions about Violence in Pop Culture looks at how we decide what is deemed "too violent" to show the public, how those standards have changed over time, and what our increasing tolerance of violence says about our culture. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
From news and sports to reality programming and sitcoms, television is a staple of most young people's lives. Asking Questions about What's on Television gives young readers a look at the technology behind the medium, the messages it sends, and how we are affected by it on a daily basis. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
What messages do advertisers send to encourage consumers to buy their products? Asking Questions about Body Image in Advertising will help readers discern the messages, both overt and implied, that tell consumers to change the way they look to help them change the way they feel. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
Where does the news that students hear--on television, the radio, and online--come from? And who decides what's news? Asking Questions about How the News is Created discusses how an event becomes a story, and how the biases of the gatekeepers of the news media can alter the messages being sent. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
Campaign ads are inescapable, especially in election years. Asking Questions about Political Campaigns shows what goes into those ads, how successful campaigns get their messages across, and how political campaigns and the media influence each other. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
The world of gaming has changed a lot since the days of Pong and PacMan. Asking Questions about Video Games gives young readers a look at the technology behind today's games, the messages they send, and what they say about our values as a culture. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
Hollywood has provided one of the most popular forms of entertainment for the past century. Asking Questions about How Hollywood Movies Get Made goes behind the scenes to show how a movie goes from concept to final product, discusses what makes for a successful movie, and looks at where the box office money goes. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.
